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Being Interviewed

Being interviewed can be daunting. The important thing to remember is that interviews are not just about answering questions – they are an opportunity to provide useful and positive information about your company. It can build or break your company. Cynthia Nyamai communications has tips and techniques to help make your interview relaxed and productive.

1. Research the reporter.
Cynthia Nyamai Communications always ensure that we build relationships with journalists  through various ways for example taking clients for tours at media houses, arranging for cocktails with journalists among others.  This will help you realize that journalists don”t bite! Plus you get to know each personally what are their interests plus reporter’s demeanor and attitude: all-around nice guy or a pit bull? However there are times when you are requested for an interview by a atoledo journalist you have never met before. We will research on the reporter  and give you samples of online casino australia their latest work. It will provide valuable clues about issues the reporter cares about. You can learn the demographics, the format and so on. Knowing what to expect will best online casinos go  Det lonner seg nemlig a fortsette a lese anmeldelsen av Thrills Casino for a casino online finne ut mer om dette flotte nye tilskuddet i nettcasinoenes verden. a long way toward helping you prepare for the interview – and will help calm your stage fright.

2. Prepare your key message.
At Cynthia Nyamai communications we assist you identify the Number One message you want to get across to the reporter and make sure you weave it into your answers several times during the interview.  Do not have more than 3 key messages and be ready to deliver those messages regardless of the questions you are asked. Acknowledge any questions you are asked, but always bridge back to your key messages during an interview. Also, reiterate those messages if you are asked to provide a sound check or give a closing thought.

3. Practice
At Cynthia Nyamai communications some of the staff are journalists such as myself, Cynthia Nyamai who worked with TV(KTN) and (PRINT) Forbes Magazine. The advantage of a journalist is they can pre-empt the questions, including the Tricky questions and practice with you to ensure you pass the key message.